6 Reasons to Use Google Ads
Here are six reasons you should be advertising using Google Ads!
06.03.19
Want to be seen by customers at the very moment they’re searching on Google for the things you offer? Over a million businesses rely on Google Adwords to do just that. So why use Google Ads? Here’s 6 reasons why you should be advertising using Adwords.
1. You’ll attract more customers
It’s no secret that Google is here to stay and for the majority of Australians searching on Google is a regular part of everyday life. Google now processes more than 3.5 billion searches per day and 1.2 trillion searches per year worldwide. Wouldn’t it be nice to have some of that traffic headed to your business!
2. You can advertise locally or globally
Say, for example, that you can run a business located in the Gold Coast. If you wanted to, with Adwords, you can target customers in New Zealand, Tuscany, or San Francisco with your message. Google allows you to target individual countries, regions or cities – or simply within a set distance from your business or shop.
3. You can start with any budget
How much you invest is up to you. Just begin with a daily budget that you’re comfortable with, we will then monitor and advise if the budget needs to be increased or lowered.
4. Reach the right people at the right time
Whether you’re looking to bring in new website visitors, grow online sales, get the phones ringing or keep customers coming back for more, advertising through Google Ads can help get your phones ringing again by putting your business in front of them at the very moment they are searching for it.
5. You only pay for results. No Visit = No Fee
The great thing about Cost Per Click advertising is that you only pay when someone clicks your ad to visit your website, or calls you, In other words, when your advertising is working.
6. There’s no contract to lock you in
If you decide that the ads aren’t working for you, you can pause or end your campaign at any time without extra charge. It’s that easy. While running your own ads account sounds easy on the surface, setting up and running a successful Google Ads campaign can be difficult for some or too time-consuming for others. Google is known to change policies and the ways their ads function, and if you are not on top of it, your ads can stop running for a day or more, and in some cases a week until Google notifies you.