Brand Design
With empowerment and the desire to help others at the forefront of the business’ values, we created a logo and branding guide that fitted perfectly with their vision. When choosing colours, we opted for peaceful blues, contrasted against the bold black of the text to depict a combination of both the sports treatment and holistic transformation. The image of the person above the text is a visual depiction of becoming the best version of yourself, which aligns with the main goal for their clients.