The Lab ROI Calculator

ROI Calculator

Calculate your current estimated ad spend, total marketing cost, gross profit, net profit and ROI.

2026-09-22
ROI Calculator
$
The selling price of the product used for this ROI calculation.
$
Your landed product cost per sale.
$
The courier and fulfilment cost attached to each sale.
$
Your current advertising spend divided by the number of sales generated.
$
The monthly cost to manage the advertising account.
Enter the number of sales generated in a typical month.
Estimated ad spend$1,200
Total marketing cost$1,900

Based on 30 sales, profit after ad spend and management is $800.

Monthly ad spend needed$600
Ad spend per day$20.00

At your current cost per sale, you need at least 15 sales in a 30-day month to cover advertising and account-management costs and move into positive ROI.

Gross margin60.0%
Gross profit per sale$90.00
Ad cost per sale$40.00
Contribution after ad cost$50.00
Positive ROI

Your current sales volume covers ad spend and account-management cost.

Jon Blackwood

Written by Jon Blackwood

To Jon it's business and it's personal. Along with building a strong working friendships with our clients Jon loves to build personalised and strategic campaigns to help your business thrive online.