Blackline Steel Frame and Truss approached Thrive to design a logo, branding and a website. We chose a strong logo and branding design to complement their services, and a website design that captures their knowledge and experience in the industry.

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The Brand

For branding design we aimed  to create a feeling of strength and reliability. We chose a colour palette of black, red and white, with strong lines throughout the logo, icons and typography.

Website Design

A key factor in the Blackline Steel Frame & Truss website was to showcase their extensive experience and knowledge of the industry. We demonstrated this by sharing crisp imagery of past projects and by delivering a streamline website that is easy to navigate and decipher information. We made connecting with Blackline a seamless and simple process both on desktop and mobile devices, ensuring a user-friendly experience.


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