Kool Beanz

Kool Beanz Academy, a family-owned and operated childcare provider, has centres located across NSW and QLD. Their innovative, play-based learning programs focus on both social and emotional development, igniting children's imaginations and providing a unique and exciting experience. The Kool Beanz team approached Thrive Web to create a new website and refresh their branding around their existing logo.

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Web Design

Thrive Digital designers received a brief from Kool Beanz, wanting a website that cultivates an emotional bond with their audience, highlighting their centre’s dedication to establishing a fun, playful and nurturing environment. With their preferred colour palette in mind, we created an imaginative and adventurous website with animated graphics, fun shapes and icons, a homepage video loop and eye-catching image treatment. With easy navigation and a seamless user interface, the Kool Beanz website provides an immersive online experience.

 

Brand Design

Working around their existing Kool Beanz logo, we created a style guide that encapsulates a variety of branding elements that include a colour palette, brand icons, a favicon, a brandmark, social media templates, shapes, image lock-ups, animations and typography. Our designer kept branding fun and playful, with red, green and yellow as primary colours, as well as softer tints to create a sense of tranquility, reliability and approachability. Images were clean and crisp, bright, happy and cheerful to complement the brand.

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